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Showing posts from September, 2014

Freshers Week - The Cure for Craving Youth

I can't seem to Google 'celebrity plastic surgery disasters lol' these days without coming across yet another attempt by a formerly beautiful star, attempting increasingly vainly to cling on to their youthful, long-gone, previous self. Insert gratuitously schadenfreude-filled photograph of wonkily botoxed/botched boobed actress on the downswing of her career here Now obviously growing ever closer to death is a bit chilling. And even a generous mind might admit that sagging skin, haggard bags, and balding pates, are not what immediately springs to mind when getting into the mood for a quick flick of the wrist. However, is it really so great; that younger fresher self? I spent most of my teenaged years ultra depressed and wildly unshaggable. The two overlapped to a great extent in the Ven Diagram of life has to be said.   I suggest, as a cure to all of this youth obsession, attending any freshers fair currently underway. The truth of what it is like to be young will h...

Making Lectures Fun

How to animate sessions is always on a lecturers' mind. Fortunately marketing is quite a fun subject already. Some of the concepts can be a bit dry however, and don't always stick in students minds. This summer I have been working on introducing celebrity marketing across my lectures as a way to make more irreverent, but also get across the key points in an engaging and memorable way. Here is one I made earlier using the Kardashians and the BCG Box. I'm not saying Kris Jenner thinks like this herself. But she does.   My colleagues suggestion to do the same thing with terrorist organisations is certainly interesting. However, no.